Keeping your business relevant is hard. Very hard.
Sales, products, strategy. You have a lot on your plate. Far more than anyone realizes.
All this day-to-day stuff is urgent. But what's urgent is also keeping you from what's important.
It weighs on you.
What's important is the future of your business.
You know that. Because it's been keeping you up at night.
A company's core activities often deteriorate to chasing trends and imitating competitors.
Their main goal stops serving a higher purpose – it simply becomes making the next sale.
But you still carry that dream inside of you.
For you, business is more than just
the act of making money.
"Change just happens!"
Most companies are run according to this made-up fact.
Businesses believe they have to adapt to change -
instead of creating it.
But reality is not a given. It doesn't just happen.
Reality is something you actively create.
What would it be like to collect and monetize stepping stones enroute to making your dream a reality?